Feb 06. 2018

Layr secures 2018 iF Design Award

Continuing a run of success, PDR is proud to announce that it has won an iF DESIGN AWARD for 2018. Introduced in 1953, the iF DESIGN AWARD is recognised the world over as a prestigious hallmark for identifying outstanding achievements in design.

An international high-profile jury assessed more than 6,400 entries from 54 countries in order to determine who would receive this coveted seal of excellence in 2018. The products were evaluated based on innovation, functionality, design quality, material, ergonomics, and environmental compatibility, among other criteria, and the team at PDR are proud to let you know that Layr received an iF DESIGN AWARD 2018.

Described as a worthy recipient of the renowned iF label, Layr is an overnight catheter 'flask' which was entered in the Professional Concept discipline.

When he received the news, PDR's Director, Jarred Evans, said, “Adding another major international design award to our tally is testament to the consistency in our work as we are constantly being acknowledged on a global level. I am very proud of the team that we have here at PDR and delighted to receive this recognition for Layr.”

Adding another major international design award to our tally is a testament to the consistency in our work as we are constantly being acknowledged on a global level.

JARRED EVANS, DIRECTOR, PDR

About the iF DESIGN AWARD

For 65 years, the iF DESIGN AWARD has been recognised as an arbiter of quality for exceptional design. The iF label is renowned worldwide for outstanding design services, and the iF DESIGN AWARD is one of the most important design prizes in the world. Submissions are awarded in the following disciplines: Product, Packaging, Communication and Service Design/UX, Architecture and Interior Architecture as well as Professional Concept. All awarded entries are featured on the iF WORLD DESIGN GUIDE, in the iF design app and are displayed at the iF design exhibition Hamburg.